Internet is Key to Home Sales
Just about everything is online these days. You don’t even need to leave your house to go grocery shopping, schedule appointments, apply for job, buy a car and much more.
Now, Web is becoming key part of home sales. Buyers are looking 24 hours a day for properties information online. Buyers save both time and money finding their new home through the Internet. It is better than going blind sighted to see listing per listing. Plus, viewing houses on the Internet saves out-of-town buyers a trip.
There IS a growing number of homebuyers who are using the Internet to find their next home – a trend that continues despite concerns among some in the real estate field that the Internet could prove detrimental to the industry in the long run.
Use of the Internet to search for homes has risen significantly from an estimated 2 percent of homebuyers in 1995 to 77 percent in 2005, according to a 2005 study by the National Association of Realtors.
Of the 7,800 people who responded to the study, about 24 percent of the home buyers indicated they used the Internet to learn about the home they just purchased, up from 15 percent in 2004 and 2 percent in 1997. Nine out of 10 home buyers used a real estate agent in the search process and at least 36 percent say they first learned about the home they purchased from a real estate agent.
The average homebuyer is in his or her mid-30s and is considered technologically savvy. Numbers show an estimated 80 percent of the homebuyers do research on the Internet first before contacting a professional, she said.
“Technology has certainly had an impact,” admits Mike C., a Florida based real estate agent. “Most buyers seek properties on the Internet before they contact us.”
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